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Spring Hill College Hires Veteran Fundraiser to Lead Advancement Efforts

James Bullard, June 15, 2014

Spring Hill College has tapped a seasoned fundraising executive to guide its development work, naming Fred Salancy as its new vice president for advancement. Salancy comes to the Mobile campus from Tallahassee, where he served as assistant dean of fine arts for the Florida State University Foundation.

In his new role, Salancy will oversee development, alumni programs, and communications and marketing for the college. According to a release from Spring Hill, he brings 25 years of fundraising experience to the position and is scheduled to begin work on Aug. 4.

A central role in college giving

Salancy will serve as the primary staff liaison to the development committee of the college’s Board of Trustees, placing him at the center of Spring Hill’s efforts to strengthen its finances and expand support from alumni and donors. The college manages an endowment of about $20 million and raises roughly $5 million each year, with an enrollment of about 1,300 students.

Those figures frame the scope of the job ahead. For a private college of Spring Hill’s size, sustained fundraising is essential to supporting academic programs, financial aid and campus operations, and the advancement office plays a leading part in cultivating the relationships that make such giving possible.

A track record at Florida State

Salancy had held his position at Florida State since 2009. As the chief advancement officer for FSU’s College of Visual Arts, Theatre and Dance and its College of Motion Picture Arts, he raised more than $23 million in major gifts for the university’s foundation over five years, according to the release.

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During his tenure, he implemented a strategic plan for the arts programs with a goal of reaching $40 million as part of Florida State’s $1 billion capital and endowment campaign. That experience, guiding fundraising for creative and performing arts programs within a large public university’s broader campaign, gave him a background in both major-gift cultivation and long-range planning.

An arts-rich background

Salancy’s own education spans business and the arts. He earned a Bachelor of Science in business administration from Wheeling Jesuit University, a Master of Arts in theatre from West Virginia University, and a Master of Fine Arts in acting from the University of Georgia, according to the college.

That blend of credentials, combining formal business training with deep roots in theatre and the fine arts, mirrored the work he had done at Florida State, where much of his fundraising centered on visual and performing arts programs. At Spring Hill, his portfolio would broaden to encompass the full range of the college’s advancement needs.

The hire signaled Spring Hill’s intent to invest in its fundraising leadership at a time when private colleges across the country were leaning more heavily on philanthropy to supplement tuition revenue and support their missions. By bringing in an executive with a proven record of major-gift success, the college positioned itself to pursue more ambitious development goals in the years ahead.

Salancy was set to take up his duties at the start of August, stepping into a role that would make him a key figure in shaping how Spring Hill engages its alumni, tells its story and secures the resources it needs to serve its students.

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Spring Hill 2014advancementAlabamaalumni relationsboard of trusteescampusCatholic collegecollegedevelopmenteducationendowmentFlorida State UniversityFred Salancyfundraisinghigher educationmajor giftsMobilephilanthropyprivate collegeSpring HillSpring Hill Collegevice president

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